Podcast summary 3 Essay Example | Topics and Well Written Essays - 500 words

Podcast summary 3 - Essay Example He begins by highlighting the obvious basics by making the listeners understand what actually creativity and innovativeness encompasses. According to him, creativity is just getting some old ideas and blending them with new things and done in new ways. He goes on to mention it is the simple things that makes creativity, the aspect of having an independent thought that is different and can provide a solution. He also mentions that the porous exchange of ideas enhances creativity and ensures that every individual has a platform of thinking besides the obvious. He uses various examples to explain his points while providing that innovativeness is based on the old things that person desire to see improvement in. He brings forth various principles that should be adhered to in a workplace foe the staff to demonstrate creativity and innovativeness. The first thing is that all staff should be free to share their ideas irrespective of how odd they may seem. The second thing is the development of an official policy that encourages creativity in the workforce. He also talks about charisma that is geared towards bringing forth empty words that have few actions. He rather advocates for a leadership that is capable of enforcing what they have believed in. According to him any creative idea or innovation that cannot be made to work is not worth the effort. He points out that individuals need to develop their creativity in a simple way based on old ideas. The issues raised by Bob have so much significance in the workplaces. Creativity and innovativeness that does not benefit the organization is not in any way worthy. In order to make the workplace better, the thing is to make the ideas that are brought forth by each member of the workforce usable. Otherwise, the employee are likely to feel out of place and shut their innovative and creative thoughts hence retaining he status quo. Organizations that are aware of the potential in their workforce are

Critically Evaluate Two or Three Approaches to Ideology and Their Essay

Critically Evaluate Two or Three Approaches to Ideology and Their Relevance to the Student of Media - Essay Example 234). One of the reasons for this malaise over the impact of the media is because it is a more formidable source of cultural acquisition and socialisation than books and other cultural institutions, especially for young people, because, as Gross has pointed out, even at the university level, young people are largely influenced by audio-visual media, their primary cultural reference (cited in Hall 1992, p. 88). Yet theorists and critics have argued that the media isn’t ideologically-neutral, rather, contrary to appearances, it is a purveyor of dominant ideology. According to Murfin & Ray (2003) ideology is â€Å"a set of beliefs underlying the customs, habits, and practices common to a given social group. To members of that group, the beliefs seem obviously true, natural, and even universally applicable† (p. 208), regardless of whether they are held or acquired consciously or unconsciously. The term first came into critical use in Marxist thought, when Karl Marx, along with Frederich Engels, offered his critique of capitalist societies in The German Ideology (1844) and other writings. For Marx, society is structured and divided along lines of economics and class along two major axes: those who control the means of production (the ruling class or elite) and those who do not (the masses or proletariat). The wealthy elite, in order to maintain their position of privilege and the economic machinery from which their position and power emanated, had to put structures in place that would reinforce their authority and undermine that of the w orking class (Rivkin & Ryan 1998, p. 253). Marx calls these structures or institutions the ‘superstructure’: law, politics, culture, religion, education, and they emerge from and in accordance with the economic base, with the aim of exploiting the working class (Murfin & Ray 2003, p. 244). Marx criticises capitalists societies which he sees as â€Å"riven from within by †¦ ‘class struggle’† (Rivkin & Ryan 1998, p.